Most Would Choose Foreign Over American If Product Is Better, Cheaper
Adults nationwide still place high importance on buying American-made products, but most would go with a foreign product if it’s cheaper and better than its American counterpart.
The latest Rasmussen Reports national telephone survey of American Adults shows that 90% of adults say it’s at least somewhat important to buy a product made in America, including 61% who say it’s Very Important. (To see survey question wording, click here.)
The survey of 1,000 Adults was conducted on January 24-25, 2012 by Rasmussen Reports. The margin of sampling error is +/- 3 percentage points with a 95% level of confidence. Field work for all Rasmussen Reports surveys is conducted by Pulse Opinion Research, LLC. See methodology.