76% Say Wealthy Like Kim Kardashian Already Pay Enough in State Taxes
Tax hiking activists in California have been airing a TV commercial pointing out that millionaire celebrity Kim Kardashian pays a 10.3% state tax rate when the average middle class family is paying 9.3%. The commercial includes the full screen message “We All Need to Pay Our Fair Share.” But most voters nationally think the state's present tax rates are fair, and a sizable number say the 10.3% rate is too high. In short, the ad may not be resonating the way its promoters hope.
A new Rasmussen Reports national telephone survey finds that 56% of Likely U.S. Voters say it’s fair for the wealthy to pay a 10.3% rate while middle class families pay 9.3%. Just one-out-of-three voters (32%) think that arrangement is unfair. (To see survey question wording, click here.)
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The survey of 1,000 Likely Voters was conducted on December 29-30, 2011 by Rasmussen Reports. The margin of sampling error is +/- 3 percentage points with a 95% level of confidence. Field work for all Rasmussen Reports surveys is conducted by Pulse Opinion Research, LLC. See methodology.