75% Prefer Traditional Book to Electronic Reading Device
Three-out-of-four Americans still prefer a traditional book over an electronic book-reading device and continue to reads books that way.
A new Rasmussen Reports national telephone survey finds that 75% of American Adults would rather read a book in a traditional print format than on an electronic book-reading device like a Kindle. Fifteen percent (15%) prefer reading on an electronic device. Ten percent (10%) are undecided. (To see survey question wording, click here.)
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The survey of 1,000 Adults was conducted on July 11-12, 2013 by Rasmussen Reports. The margin of sampling error is +/- 3 percentage points with a 95% level of confidence. Field work for all Rasmussen Reports surveys is conducted by Pulse Opinion Research, LLC. See methodology.